BERSHKA

 

THE BRAND:

Bershka was created in 1998 as a new brand of the Spanish group Inditex

Bershka presents itself as a reference point for fashion targeting this increasingly demanding public and, in just 2 years, hasconsolidated its brand image in 100 shops; Today, after 18 years, the chain has more than 1000 stores in over 70 markets, with sales that represent 9% of the total revenue for the whole group.

THE TARGET:

Bershka's public is characterized by adventurous young people, who are aware of the latest trends and are interested in music, social networks and new technologies.

PRODUCT LINES:

BSK is the brand for younger people, and always caters to the interests and needs of this public

The shops have separate spaces intended for the various different product lines that Bershka offers. In each section, Bershka, BSK & Man, the products are placed according to their style, creating a wide spectrum ranging from casual wear to sports and from basic garments to more fashionable items. 

THE CONCEPT

Music, screens, projections, modern graphics,fashionable, colours...

Bershka shops are distinguished throughout the world by their strategic location and well-detailed architecture. The establishments are converted into spacious trend-setting showcases with a carefully thought through image extending from the windows to th arrangement of the goods inside. Bershka selects the best commercial sites in each city and positions itself in the most notable areas of the main shopping centres. Unique buildings are often chosen, which the Bershka architectural studio refurbish and adapt to its brand image and philosophy.

The men’s section offers much more than fashionable jeans wear for young people

Bershka's public is characterized by adventurous young people, who are aware of the latest trends and are interested in music, social networks and new technologies

 

OFICINAS CENTRALES INDITEX

Edificio InditexAvenida de la Diputación s/n 15142 Arteixo, A CoruñaEspaña

·         Albania - Tirana

·         Andorra – Andorra la Vella

·         Austria - Vienna

·         Bahrein - Salmaniya

·         Belgium/Luxembourg - Brussels

·         Bulgaria - Sofia

·         China - Shanghai

·         Colombia - Bogotá

·         Croatia - Zagreb

·         Cyprus - Nicosia

·         Czech Republic - Prague

·         El Salvador - San Salvador

·         Egypt - Cairo

·         France - Paris

·         Germany - Hamburg

·         Greece - Athens

·         Guatemala - Guatemala

·         Hungary - Budapest

·         Indonesia - Jakarta

·         Ireland - Dublin

·         Italy - Milan

·         Japan - Tokyo

·         Jordan - Amman

·         Kuwait - Kuwait

·         Lebanon - Beirut

·         Lithuania / Latvia / Estonia - Vilnius

·         Malaysia - Selangor Darul Eshan

·         Malta - B'Kara

·         Mexico - Mexico City

·         Montenegro - Podgorica

·         Morocco - Casablanca

·         Poland - Warsaw

·         Portugal - Lisbon

·         Qatar - Doha

·         Romania - Bucharest

·         Russia - Moscow

·         Saudi Arabia - Riyadh

·         Serbia - Belgrade

·         Singapore - Singapore

·         Slovakia - Bratislava

·         Slovenia - Ljubljana

·         South Korea - Seoul

·         Spain

·         Switzerland - Geneva

·         Thailand - Bangkok

·         The Netherlands - Amsterdam

·         Turkey - Istanbul

·         United Arab Emirats - Dubai

·         United Kingdom - London

·         United States / Puerto Rico - New York

·         Venezuela - Caracas.

BERSHKA
Ctra. Tordera a Palafolls P.K. 0.6
08490 Tordera
Barcelona - Spain
Tel: +34 937 667 698
http://www.bershka.com